stan smiths adidas Global Athleisurewear Market Review 2017

adidas golf clothing Global Athleisurewear Market Review 2017

Information contained on this page is provided by an independent third party content provider. Frankly and this Site make no warranties or representations in connection therewith. 10, 2018 /PRNewswire/

The “Global Market Review of Athleisurewear: A Fad or Here to Stay?” report has been added to Research and Markets offering.

The global athleisurewear market is seen by many to be at a tipping point. Is it here to stay or will it just end up as yet another fashion fad?

The fundamental premise of this report is that athleisurewear is worn for the purpose of the experience, not as a product only. Consequently, although there are market estimates using the publisher typical methods, they are based on what the garment is to be worn for, rather than what the garment actually is.

The report concentrates on activities that the consumers of athleisurewear participate in to undertake the experience. The report suggests that organisers of experiences are not good at selling merchandise as an add on, and often are not set up to do so. They are missing out on a commercial opportunity, and are allowing organised retail to dominate this clothing sector.

General purpose physical (bricks and mortar shops) retailers are not attracting athleisurewear purchasers. They see them as too bland and ordinary. Specialist sports physical (bricks and mortar shops) retailers are attracting athleisurewear consumers through a mix of sports brand power and reasonable pricing. Both general purpose catalogues/internet sites and athleisure specialist catalogues/internet sites appear to be gaining market share.

Estimating the global athleisure clothing market; In order to estimate market size for athleisurewear, there are three dimensions involved; garments,
stan smiths adidas Global Athleisurewear Market Review 2017
activities and method of purchase. Think of this as a cube of data. The cube can be sliced and diced in a variety of ways, but in order to drill down to specific athleisure garments bought to be worn for an activity, the whole clothing world has to be sub divided, then sub divided again, and then yet again.

The report looks at population and exercise participation. We estimated the percentage and volume of adults in selected North American and European countries who are:

Taking exercise of some sortIn organised sports activitiesMembers of a health club, gym or fitness centreInvolved in athleisure activitiesKey Topics Covered

Chapter 1: Athleisurewear explained Athleisurewear from a creative marketing perspectiveAthleisure activities Where and how athleisurewear is sold

Chapter 2: The global sports apparel market The global clothing market at retail prices Selected country apparel markets at retail prices How to get from global sports apparel to the global athleisurewear market

Chapter 3 Population and exercise participation Population in selected countries Exercise participation in selected countriesWorld adult exercise participation Caveat on exercise participation numbers

Chapter 4: Athleisurewear average garment prices UK pricing US pricing China pricing

Chapter 5: Athleisurewear consumption estimates by product Garment categories, and activity purpose for which worn Use of the offer made in catalogues and online

Chapter 6: Athleisurewear unit estimates by activity Activities for which used Activities and garment requirements

Chapter 7: Athleisurewear unit estimates by method of purchase

Chapter 8: Athleisurewear market value estimates Exercise analysis in the US US, European and UK fitness participation levels Rest of world fitness participation levels just style athleisurewear market value estimates

Chapter 9: The fashion magazines, celebrity and blogger factor Athleisure endorsements from celebrities Celebrities as designers

Chapter 10: Brands and own labels Alexander Wang and Adidas, the giant sports brands Yoga Accessible luxury Not so accessible luxury China, meditation and athleisurewear
stan smiths adidas Global Athleisurewear Market Review 2017

adidas skateboarding uk Glass to victory over Heritage with 3

adidas red Glass to victory over Heritage with 3

All that mattered was that Rose had brought the Hilltoppers back from the brink of defeat.

With Glass trailing rival Heritage by two points and the clock headed toward zeros Saturday night, the 5 foot 8 reserve senior took a pass from teammate Tre Alexander and calmly knocked down the game winning 3 pointer.

And then, after a Heritage turnover and another basket at the buzzer by Alexander, Glass students stormed the court in jubilation. The Hilltoppers had just stolen what looked like a Heritage victory and broken a three game skid to their Lynchburg rival with a 61 58 win.

“It keeps replaying in my head,” Rose said as he emerged from the locker room, having been the hero to his teammates and sufficiently mobbed by his fellow students. “I just knew to get to my spot. I hit those shots all day in practice so I just felt confident.”

The scene wasn’t an unfamiliar one to anyone who has followed the Glass Heritage rivalry over the years. Two years ago, the Hilltoppers celebrated a similar win over HHS off a tip in at the buzzer.

And last week, the first time of the season the two teams clashed, Heritage’s CJ Rosser downed two free throws for a win in the closing seconds at HHS.

“Wow,” Glass coach Roy Robertson said. “We’ve played two games [this season] and both of them have been scripted almost identical. Both games, we jump out early and I felt like both games we were the more aggressive team, but I felt like [Saturday] we were just trying to survive the first half.”

After jumping out to 19 9 lead after the first quarter, Glass (11 3) was hampered by foul trouble in the second quarter, with three starters, including this season’s leading scorer, Anthony Williams, sidelined with two fouls apiece.

Heritage (9 6) clawed back, but the score was knotted at 26 26 at halftime. The Pioneers relied on Rosser and Keenan Austin in the second half. Rosser finished with a game high 20 points and Austin scored all of his 19 points in the closing 16 minutes.

The Pioneers led by seven points in the fourth quarter.

But leads often crumble in Glass Heritage games, and Saturday was no exception. With 14.9 seconds left, Glass’ Raykwonn Spaulding brought his team within one, 57 56, with a rebound and put back.

On the other end, Heritage’s Keonte Starks (five assists) made the front end of a 1 and 1 for a 58 56 lead.

That set the stage for Rose’s shot, which came after a couple missed 2 point opportunities for the Hilltoppers.

Alexander dribbled into the paint and spied Rose out on the right wing.

Rose’s high arching shot seemed to hang in the air, as last chance, down to the wire shots often do. Then it bottomed out, finding nothing but net. “I was really hyped,” Rose said.

“We kept our word and said we were gonna win,” junior Zaykeese Brown said. “It just feels great to walk out of here with a win.”

Spaulding, who led the Hilltoppers with 15 points, scored 11 in the fourth quarter.

“I just always tell our shooters to shoot,” he said. “I knew my team would make up for their mistakes at the end.”

Heritage turned the ball over on its final possession, after a home run inbounds pass. That allowed Alexander to streak down the floor and get off an extra layup at the buzzer. The senior was one of three Hilltoppers in double figures, finishing with 12 points. Brown added 13 points, while Sackett Wood grabbed seven rebounds, five of which were offensive boards.

For Heritage, Austin and Patrick Mears (seven points) each had 10 rebounds.

“We knew coming in that they wanted us bad,” Rosser said. “So we just had to come in and play up to the competition, because we knew they were gonna try to knock us out.”

Rosser was often double teamed in the second half and had to adjust his game a little. That allowed Austin to get more involved. The forward hit three straight 12 foot jumpers in the second half.

But in the end, Rosser wasn’t surprised.

“It always happens,” he said of the last second shots in the rivalry. “So we’ve just got to prepare for it. We just had some miscommunication on the last play.”

Heritage coach Les Camm got the play he wanted at the end, minus the turnover. Glass had a 59 58 lead after Rose’s shot, so a basket would have stretched Heritage’s winning streak in the series to four games and given the Pioneers their second straight victory inside McCue.

“We might play again, you never know,” Camm said, referencing February’s Seminole District tournament.

Although he comes off the bench, Rose is no stranger to scoring. Earlier this season, he put up 10 points in one quarter. But it’s Saturday’s game winner that Glass fans, students and players will remember for a long while.

“He’s kind of our Energizer bunny,” Roberson said. “He comes off the bench and he gives us a spark. So I’ve got to tell you, I’m really not surprised that he took the shot and I’m really not surprised that he made it.”
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North Coast NewsNorth Coast WeatherNorth Coast Sky CamsNorth Coast TeamNorth Coast ScheduleCommunity CalendarREDDING, Calif. Moule’s California Glass Inc. repairs windows in Redding. The owner, Laura Ware, said they have been open since 1994 and this year is the worst vandalism has ever been.”[We get calls] I would say, at least once a day, if not twice,” Ware said. “We got three phone calls yesterday alone for break ins.”She said it has doubled in the last year.The owner of B Liquors, Raghvir Singh, on Hilltop Drive has been open for 13 years, and just in the last few, he’s gotten his window broken three times.”He breaks it, then I fix it. This year again, after 3 months, he breaks again,” Singh said. “So, I’m now afraid to fix again. If I fix it and he break again, then what can do, you know?”Lissa, the owner of Occassions Bridal Boutique on Hilltop, said she’s been there for 17 years and had her windows broken four times. All four times were in the last year.Singh and Lissa said expenses like this are hard on a business. Singh has cut down on workers to make ends meet.”It’s hard enough to have a business in Shasta County without all the vandalism expenses,” Lissa said.”It can cost anywhere between 6 to 15 hundred dollars depending on which door or window they break,” Ware said.Singh said the first time the damage cost nearly $400 and the second time, almost $700.Ware said there is a new type of glass that can be installed that won’t shatter completely. That way, the vandalism doesn’t also lead to a burglary. This, however, is yet another expense.”People, business people, are having to spend so much more money to protect what is ours,” Ware said.The Redding Police Department said it’s hard to get a true count of broken windows because each case is recorded under “vandalism” and it’s nearly impossible to go through and count how many of those accounts of vandalism were from broken windows.The staff at Moule’s said some customers claim they don’t report the incidents anymore because nothing comes out of it. RPD asks people to still report every incident.
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adidas f50 adizero leather Glass girls notch wins at Seminole District swimming championships

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Backed by strong individual performances from Austin Orange, Sutton Schonfelder and Matthew Davidson, the Jefferson Forest boys raced to a blowout win at the Seminole District swimming championships Wednesday evening at the Bedford Area YMCA.

Jefferson Forest won seven of 11 total events, including all the relays: the 200 medley,
adidas f50 adizero leather Glass girls notch wins at Seminole District swimming championships
200 free and 400 free. Glass’ 90.

Orange claimed two events for JF (200 IM and 100 breaststroke), while Davidson earned the 100 back and Schonfelder won the 100 fly. At least one of JF’s individual winners also paced each relay team as well.

LCA’s John Michael Gordon won the 200 and 500 free races, while Brookville had two winners: Daniel Pettyjohn in the 50 free and Brandon Naylor in the 100 free.

Ellisa Eckert celebrated two wins for the Hilltoppers, taking the 200 and 400 free events. Brookville’s Ashley Sennett (100 back),
adidas f50 adizero leather Glass girls notch wins at Seminole District swimming championships
LCA’s Carrington Erquiaga (100 free) and Glass’ Joy Huyett (50 free) all claimed individual wins.

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(NBC) Thousands of loaves of bread are being recalled.It was sold in 11 states including Virginia, Georgia, North and South Carolina, Florida, Alabama, Ohio, Tennessee,
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West Virginia, Kentucky and Mississippi.The company announced the recall after receiving three consumer reports of small pieces of glass found on the outside of the bread.Bimbo says the glass came from a broken lightbulb at one of its bakeries.Customers can take recalled loaves back to the store where purchased for a full refund.Trump discusses violence with video game execs and criticsTrump discusses violence with video game execs and criticsUpdated: Monday, March 12 2018 12:23 AM EDT2018 03 12 04:23:37 GMT(AP Photo/Evan Vucci, File). FILE In this March 6, 2018, file photo, President Donald Trump listens to a question during a meeting with Swedish Prime Minister Stefan Lofven in the Oval Office of the White House in Washington. Trump plans to meet with . Shelter managers got the idea to put chairs in some of the dog dorms,
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after a viral Facebook post from a shelter in Illinois.

adidas originals trainers Glass breaks away from Amherst

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It was a game that featured eight ties and 13 lead changes. But everything suddenly swung Glass’ way once Haskins got hot.

Toward the end of the third quarter, the 5 foot 10 senior let a 3 pointer fly. It swished through the net to break a 42 42 tie. But Haskins was just getting started.

He unloaded two more 3s inside two minutes and then clanged home two additional shots from beyond the arc in the fourth quarter. Glass (11 4) jumped all over the Lancers (10 7) in that third frame, closing the quarter out on a 13 2 run.

“Just feelin’ it,” said Haskins, who was 5 of 9 from the field. His teammate, Henry Rose, knocked down the game winning 3 last weekend against Heritage. “I looked at myself in the mirror [before the game] and I was like, ‘If you feel good, you play good.'”

Haskins and Anthony Williams each scored 17 points to lead the way for Glass, which entered trying to erase the memory of Tuesday’s loss to Jefferson Forest, in which Cavaliers’ standout Jordan Richeson scorched the ‘Toppers for 39 points.

Getting 26 points from the bench Wednesday probably helped.

“He can really shoot the basketball and he’s been struggling with his confidence,” Glass coach Roy Roberson said of Haskins. “And I’ve been trying to tell him, I said ‘Tru, there’s more to the game than making shots. You’re gonna miss some of them. The best shooters in the world only shoot 50 percent.’

“So one thing I’ve got to compliment him for is, he’s probably not been real happy with his minutes, but he’s been working his behind off to improve defensively and make sure that he’s doing the right things and get my attention to get back on the floor. He was prepared and stepped up when we needed him. He was right on cue tonight.”

Amherst was led by Leon Carter, who poured on 26 points and kept his squad in the game in the second half. Carter downed five 3s and added seven rebounds and four steals.

“Last year, he could have gotten some more minutes, but now this year, it’s his time to shine and he’s really stepping up for us,
adidas originals trainers Glass breaks away from Amherst
” Amherst coach Segar Jordan said.

The Lancers, though, committed 18 turnovers, 12 of which occurred in the second half. Six five senior Ke’Shawn Price added 16 points for Amherst and also grabbed 13 rebounds.

Price was the go to man down low, but Glass battled with him, with two or three outsized players collapsing around him.

“They were just playing good defense and hitting 3s. That kind of threw all of us off, to be honest,” Price said.

Amherst led eight times, but never by more than three points. Glass’ largest lead was 13.

“We’re gonna be ready for them, too,” Price said about Glass and Amherst’s upcoming second regular season meeting at Amherst on Feb. 2. “I think we can beat ’em.”

The two teams are not only among the top in the Seminole District, but will head to the same region, 4D, once the postseason begins.

Williams, Glass’ leading scorer on the season, did most of his damage in the first half, a 16 minute span in which he put up 11 of his 17 points. Zaykeese Brown added 12 points for the Hilltoppers, while Sackett Wood finished with nine points and 11 rebounds.

The second half Glass run came out of nowhere. The two teams seemed destined to go down to the wire when Haskins unloaded his first 3 with 2:20 remaining in the third quarter. He drained three of them inside a span of one minute and 20 seconds and Williams put the exclamation point on the run with a fast break layup.

“It’s big,” Williams said about the 13 2 run. “I don’t think we can be stopped if we do that.”

Haskins agreed. Glass was due for a scoring outburst, he noted,
adidas originals trainers Glass breaks away from Amherst
especially after the ‘Toppers were bothered by long scoring droughts against both Heritage and Jefferson Forest.

adidas trefoil Glass athletic trainer Jen Armstrong receives national award

adidas running trainers mens Glass athletic trainer Jen Armstrong receives national award

It isn’t unusual during the fall to find Jen Armstrong tending to three or four athletes at a time on the sidelines, either in football practice or at Friday night games. Glass’ athletic trainer can be found riding around in a golf cart, shuffling between baseball and softball games, tennis matches, track events or lacrosse battles.

At Glass, Armstrong does it all, keeping roughly 700 athletes under her watch, nursing them back to health, eyeing them closely when they’re under concussion protocol and interacting with parents and coaches about the status of injured athletes each day.

Athletic trainers often stand in the shadows in high school sports. And Armstrong prefers it that way.

But she is racking up the honors anyway. Last week, she received notice she has been named one of 10 award winners in the nation for the Gatorade Secondary Schools Athletic Trainer Award.

The award recognizes “certified athletic trainers who have made outstanding contributions in furthering their school’s athletic care program, while also advancing the overall profession of secondary school athletic training,” according to a letter Armstrong received from the National Athletic Trainers’ Association.

It’s the second big award Armstrong has earned recently. In December, she was selected by the Virginia Athletic Trainers Association as the 2017 Vito Perriello Secondary School Athletic Trainer of the Year, an award given out annually.

For the Gatorade award, Armstrong was nominated by Altavista athletic trainer Angela Emerson.

“We kind of get used to that behind the scenes approach,” Armstrong said of athletic trainers. “And I guess I pour my heart and soul into the program. But it’s not about me. It’s about being able to help the athletes,
adidas trefoil Glass athletic trainer Jen Armstrong receives national award
from getting over an injury to getting back on the court and everything in between.”

Armstrong is in her 11th year as an athletic trainer at Glass. Across town at Heritage High, her friend and fellow AT Chris Hallberg has noticed a few things about Armstrong over the last few years.

“There’s very few that care about the kids as much as she does,” said Hallberg, who wrote a letter of recommendation for Armstrong after she was nominated for the Gatorade award. “She goes above and beyond for all her athletes inside and outside the classroom. That’s what stands out most about her. She really makes a difference in their lives.”

Armstrong will receive the Gatorade award at a mid Atlantic athletic trainers’ meeting in Ocean City, Maryland in May. She will also receive an all expenses paid trip to New Orleans to attend the NATA conference in June.

The award comes with a $1,000 grant for Glass’ athletic program. Glass. After the school day ends, she starts preparing athletes for their days. That prep includes a variety of tasks, from taping ankles to therapeutic exercises and strength training.

The nights are sometimes long, too. There are football games in the fall, basketball in the winter, and a host of sports in the spring.

“It’s always kind of a triage,” she said. “Where is the biggest fire? What needs the most attention?”

She has been certified as an athletic trainer for 16 years. It’s a career that brought her from her home outside Pittsburgh to the college ranks and then to Glass.

She hit the ground running. After she was hired 11 years ago by then athletic director Chip Berry, Armstrong drove to Lynchburg.

Preseason football practices had already started, so Armstrong began work her first day in town.

“You’ve got to be the bad guy a lot of times,” she said, referencing the job of keeping athletes sidelined when they aren’t completely healthy to return to action. “But along with that comes being confident and stern and loving and compassionate.”
adidas trefoil Glass athletic trainer Jen Armstrong receives national award

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BORDER CROSSERS FACE BLIZZARD IN MANITOBA: Nineteen asylum seekers braved a fierce overnight blizzard to cross into Canada near the Manitoba border community of Emerson, the area’s reeve said Wednesday. “It was not pretty out here. Some heavy snow squalls, zero visibility, and these people are walking north straight into the wind,” Greg Janzen said. “I think they walked almost right through Emerson without knowing they were here.” Two people were found Tuesday night, Janzen said, and the other 17 were discovered huddled together shortly after sunrise in a carport at an old golf course. Winds were gusting up to 80 kilometres an hour overnight, which created a wind chill of 28 C. Visibility was so poor, highways in the area were closed until early Wednesday morning. An ambulance managed to get through, Janzen said, and one person who had an injured arm was tended to. Many of those making the journey are originally from African nations such as Somalia and Ghana and fear deportation from the United States under toughened immigration laws.

TRUDEAU TRUMPETS WOMEN’S RIGHT TO CHOOSE: Justin Trudeau’s self proclaimed feminist bona fides were on full display Wednesday as the prime minister known for his gender balanced cabinet and support for equal rights showed his government’s support for International Women’s Day. To mark the occasion, Trudeau announced $650 million over three years for sexual and reproductive health projects around the world and fielded pointed questions from a House of Commons filled with young female delegates from the country’s 338 ridings. president many around the world have branded as a misogynist. “For far too many women and girls, unsafe abortions and lack of choices in reproductive health mean that they either are . at risk of death or else simply cannot contribute and cannot achieve their potential,” Trudeau said. The funding twice Canada’s current investment on reproductive health will go towards promoting sexuality education, improving services and investing in family planning and contraceptives, he added.

STATISTICS CANADA SAYS GENDER GAP IN LABOUR FORCE THINS: Statistics Canada says that more women are in leadership roles in the public sector where pay equity is the law than in the private sector, where similar rules don’t apply. The report from the national statistics office released on International Women’s Day says that gender parity existed in the public sector in 2015, when 54 per cent of legislators and senior government managers and officials were women. The percentage of women in similar positions in the private sector was 25.6 per cent, the report says. The number of women in the workforce has risen considerably over the past 70 years, jumping rapidly between the 1950s and 1990, but rising at a slower pace since then. As of 2014, women’s labour force participation reached 82 per cent, Statistics Canada says, compared with 91 per cent for men, narrowing a gap that was more than 70 percentage points in the early 1950s. Women remain outnumbered in natural and applied science occupations that usually require a university degree. As a result, women tended to occupy lower paying jobs and earned less overall than men: Statistics Canada calculated that women earned 87 cents for every dollar earned by a man. Looking across 46 occupation groups, Statistics Canada found that women’s wages would rise on average by $2.86 per hour if men and women were paid equally. COMMERCE CZAR REVEALS SOME NAFTA PLANS: NAFTA negotiations will probably start late this year, might take about a year, and will include serious changes that could see the addition of several entire new chapters to the landmark agreement. Commerce Secretary Wilbur Ross, tasked by President Donald Trump to assist negotiations. And while the president suggests he simply wants minor tweaks in the arrangement with Canada, his point man foresees substantive changes. In the interview, Ross revealed multiple aspects of his thinking on the upcoming renegotiations of the seminal 1993 agreement with Canada and Mexico. Ross hopes to add entire new chapters to NAFTA, which currently has 22 chapters. He says the additions would reflect the modern digital economy. He also hinted at substantive changes on auto parts significant enough to require a phase in period as car companies adjust their global supply chains. Ross has made no secret of his desire to adjust the rules of origin for tariff free vehicles, to bring auto parts production closer to home. What’s unclear is whether his intended target would be limited to Asian parts suppliers, or whether Mexican and Canadian ones might also get hit. capital: Canada and other NATO partners will be expected to pony up more money for the military. Capitol and think tanks. recognizes Canada’s non financial contributions such as volunteering for roles in combat zones including Afghanistan, Libya and Iraq,
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in addition to efforts in eastern Europe. policy makers expect allies to spend more, but he says they also recognize that part of that contribution can be counted in other ways. He says there’s also discussion about how countries calculate their military spending and whether things like the coast guard should be counted toward the NATO spending target of two per cent of GDP. Canada is currently one of the lowest spending members of NATO according to that metric; it spends less than half the guideline target and was already facing pressure from the Obama administration to increase its expenditure, before Donald Trump promised to take a harder line on defence spending. election called on the Justice Department on Wednesday to produce any evidence that supports President Donald Trump’s explosive wiretapping allegation. Declaring that Congress “must get to the bottom” of Trump’s claim, Sen. Lindsey Graham and Sen. Sheldon Whitehouse asked Acting Deputy Attorney General Dana Boente and FBI Director James Comey to produce the paper trail created when the Justice Department’s criminal division secures warrants for wiretaps. Trump tweeted last weekend that former president Barack Obama had tapped his phones at Trump Tower during the election. But Trump offered no evidence to back up the accusation. citizen. Obama’s director of national intelligence, James Clapper, said nothing matching Trump’s claims had taken place.

PARKS CANADA REJECTS MOVIE AFTER SEEING PLOT: A movie production team was denied permission to shoot in the Rocky Mountain national parks after Parks Canada staff learned the film’s plot involved an indigenous gang leader. “They expressed a real concern that this was not something they would favour,” said Mark Voyce, location manager for a film project that had been scheduled to start shooting later this month. Voyce is working for Michael Shamberg, a film producer whose past credits include movies such as “Erin Brockovich,” “A Fish Called Wanda,” “Garden State,” “Gattaca” and “Get Shorty.” Shamberg is currently working on a project called “Hard Powder,” a crime drama ostensibly set in a Colorado ski town. Action star Liam Neeson is to play an honest snowplow driver whose son is murdered by a local drug kingpin. He then seeks to dismantle the cartel, but his efforts spark a turf war involving a First Nations gang boss, played by First Nations actor, musician and Order of Canada member Tom Jackson. In an email, Parks Canada confirmed it has concerns over the script. The decision was made despite a letter of support from Jackson.

CROWN TO APPEAL NEWFOUNDLAND OFFICER’S ASSAULT ACQUITTAL: The Crown will appeal the acquittal of a police officer in Newfoundland who was accused of sexually assaulting an intoxicated woman. Last month, a jury found Const. Doug Snelgrove not guilty. Court heard that after a night of drinking, the woman approached the officer’s parked police cruiser in December 2014 and asked for a ride home because she thought it would be safer than taking a cab. She testified the night ended with her passing out then waking up as the constable with the Royal Newfoundland Constabulary was having sex with her. Snelgrove’s acquittal on Feb. 24 became a flashpoint for public outrage about “rape culture” and the issue of consent. The Crown had argued the 10 year veteran of the police force took advantage of a vulnerable woman, but Snelgrove testified he had the woman’s consent for sex, and she did not appear drunk.

SASKATCHEWAN NDP CALLS FOR BIGGER PAY CUT FOR CABINET: Chants of “no ifs, no buts, no public sector cuts” rang out on the front steps of the Saskatchewan legislature as several hundred people rallied against the government. There was a giant yellow and black sign that said “The cuts end here” and black coffins with the label “Workers rights benefits.” The protest comes one day after Saskatchewan Premier Brad Wall said the government is cutting compensation costs across the public sector by 3.5 per cent in the coming fiscal year, which starts in April. He said cutting public sector wages could save the government about $250 million. Wall also said that all MLAs and cabinet ministers will take a 3.5 per cent salary cut, too. Staff in the premier’s office, as well as ministers’ offices, will take nine unpaid days off a year to reduce their pay by about 3.5 per cent. Both measures are expected to save about $500,000 a year. But the Opposition NDP say cabinet ministers should take an additional 20 per cent cut to help tackle the province’s $1.2 billion deficit. New Democrats say that’s why they did not attend a legislative committee Wednesday morning that would have approved the cut for all members of the assembly effectively shutting down the meeting.

ADIDAS SEEKS BUYER FOR CCM HOCKEY BRAND: Adidas says it’s putting the CCM Hockey brand up for sale. The German sports equipment and apparel giant made the announcement Wednesday as it reported its fourth quarter and year end results for 2016. The company reported a 14.3 per cent decline in net sales for CCM Hockey last year compared to 2015, and a bigger drop of 21.6 per cent in the fourth quarter compared to the same period a year earlier. Now headquartered in Montreal, CCM Hockey can trace its roots to its founding in September 1899 in Weston, Ont., as Canada Cycle Motor Co. Ltd. A veritable who’s who of the NHL have geared up with CCM Hockey equipment, including Darryl Sittler, Mark Messier and Sidney Crosby. In 2004, CCM Hockey was bought by Reebok,
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which was acquired by Adidas two years later.

adidas golf shirts Glace Bay firefighters running hot and cold

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GLACE BAY It was a sad start to the new year after a fire destroyed the inside of a house in Glace Bay on Monday.

caused significant damage to the inside of the house, said John Chant, fire chief of the Glace Bay Fire Department. was occupied but they had gone out for the evening. fire was well underway when firefighters arrived on the scene.

was a lot of smoke coming out of the eaves, he said.

entering the first team went upstairs and were met by fire. said it was difficult because the fire was concealed in the void spaces of the structure, in the ceilings and up the walls, and in the attic.

we started tearing the walls we were coming across a lot of fire. fire was deemed electrical in nature. There were 14 firefighters on the scene for about an hour and a half, and returned after a call on a possible flare up.

was just steam coming out of the house. house still had security on it as of Tuesday pending the completion of an investigation by the deputy fire marshal.

Chant said the fire was also a challenge due to the weather.

don realize what firefighters, police,
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and EHS go through in responding to some calls, he said. were at 23 C that night. said everything was frozen and anything they sprayed with the hoses turned to ice.

The scene itself was dangerous as the ground and road became iced over.

equipment was going from an extreme hot environment to an extreme cold environment, he said.

trying to hold an axe was difficult as the handle was all icy and your gloves were all icy. It was pretty incredible. said firefighters would go out to change their air cylinder and in the two minutes it takes to change it couldn get their gloves back on because they were frozen solid.

were trying to roll the hose, it was freezing as quick as we were draining it. at such scenes Chant said they are aware of the difficulties the firefighters have to endure and have measures such as heaters inside the fire trucks where they can warm up.

switch them out as much as we can when they come out of the house, with firefighters that are drier so firefighters can defrost a little bit. said when getting back to the station later they had to unroll their hose again and wash it off to unfreeze it.

The Glace Bay Fire Department also responded to a fire at a company house at 2 Eighth St. on Christmas Day.

had just put the last gift under the tree for my daughter and my pager went off. said a mother and her adult son were in the home at the time of the fire.

That fire was also determined to be electrical in nature.

Chant said although there was limited fire damage, the power had to be shut off in the house.

of the damage was created by the power being shut off and the pipes freezing. was unfortunate to see a family displaced on Christmas Day, he said, adding that the mother is staying with her daughter in Sydney.
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adidas originals uk Giving India a boost since 1989

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The story of Sachin Tendulkar is usually told in one currency runs, and more runs. But there is another: in June 2013, Forbes listed his annual earnings at $US22m. The precise value doesn’t really matter: above all, Brand Sachin has been India’s confidence index throughout a period of rapid economic liberalisation. As an essentially socialist nation, crippled by the “Hindu rate of growth”, gave way to a buoyant capitalism, so Tendulkar’s runs enhanced its self esteem. He was a one man Sensex Mumbai’s stock exchange seemingly reflecting the mood of the nation.

Like the IPL, Brand Sachin has been used to project the country as an economic powerhouse; unlike the IPL, its integrity has rarely been questioned. As with the value of traded commodities, the direction of travel is the most important thing. And since 1989, when Tendulkar made his Test debut and endorsed his first brand Boost, a nutritional drink his stock price has been going up and up. In all, he is believed to have lent his name to over 50 brands, earning an estimated $80m in endorsements alone.

That wealth is based in particular on his popularity as an endorser of corporate brands, including Coca Cola, Adidas, Toshiba and BP Castrol oil (alcohol and tobacco are off limits). Tendulkar is often seen as India’s answer to David Beckham, or pre scandal

Tiger Woods. But there are stronger parallels with the packaging and selling of Arnold Palmer in 1960s USA. Palmer’s America prefigured Tendulkar’s India, full of economic and social optimism, with sport at its heart.

With the help of his agent Mark McCormack, Palmer defined the role of the brand ambassador, creating the blueprint used by Indian businessman Mark Mascarenhas to build Tendulkar’s profile. In 1996, Mascarenhas’s WorldTel agency guaranteed his new client $7.5m a year; in 2001, that rose to $18m. Tendulkar introduced commerce to Indian sport. He changed the game. Palmer’s value outlasted his career 50 years after he last won a major, he remains in the top ten of the world’s highest earning golfers and Tendulkar’s sponsors were keen to plan ahead. “Whether he plays cricket, it will not affect our relationship,” said Adidas India brand director Tushar Goculdas. Coca Cola’s Indian representative reckoned Tendulkar was “an icon of happiness, much like Coca Cola”. Property developers Amit Enterprises were planning “Sachin branded residences”; their managing director described Tendulkar as “an evergreen brand”.

His initial post retirement activity balanced commerce with a strong social agenda: Tendulkar, whose wife Anjali is a paediatrician, became the first UNICEF ambassador for South Asia, with a focus on children’s health. Recently, Aviva Life Insurance depicted

him as an emblem of reliability with an advert in which the adult Tendulkar offers advice to his 16 year old self before his maiden Test innings.

So where next? Harish Krishnamachar, senior vice president of the Indian branch of World Sport Group, the company that manages Tendulkar’s endorsement, says: “Brand Sachin has come to represent respect, consistency, humility and excellence its stature has grown with Sachin getting the Bharat Ratna and becoming a Rajya Sabha MP. Through the brands he represents, he will be looking to share what it took to become a world class sportsman, and how he managed to stay there for so long.”

India, though, is an increasingly young nation. With half the population aged 30 or under, Tendulkar’s legacy may not last for ever. Bollywood star Amitabh Bachchan is one of the most featured faces in Indian advertising, and reinvention has been the hallmark of his 45 year career. But Krishnamachar does not foresee a problem: “Sachin has built up such a stature and reputation over the years that there is no reason why the second phase of his life will not be as successful as the first.”
adidas originals uk Giving India a boost since 1989